Move from being seen as a “Vendor” to becoming a Partner!

“Build a business where you are truly celebrated instead of merely tolerated – a business filled with Raving Fan Advocates!” – Jonathan Dawson

There are 4 goals for this event (other than value of networking with like-minded and amazing humans):

1. Does this sound like something you would want to learn? At the event you will learn an approach that is as close to hypnosis as you can ethically do with a person – imagine for a moment if you could instantly and accurately identify and understand the psychological and emotional framework of your clients. This will allow you to powerfully connect your product/service to their wants/needs and create a desire and urgency to do business with you! Is that something you would want to learn how to do consistently?
2. How would you appreciate only working with your dream clients? Picture sitting on a phone call with your next prospect and realizing you actually truly enjoy talking to them! Imagine having the step-by-step blueprint to attract, gain and retain your perfect prospects and turn them into your loyal clients – those who value, trust and respect you! Is having a business-blueprint like that something you’d appreciate having?
3. Do you see value in expanding your reach and influence? You’ll learn exactly how I have become a 24-time NADA speaker, and how I continue to get invited to speak at industry events, conferences, and even host my very own show on CBT News – which gets broadcasted to 20,000 Dealers. If you see value in learning how to network exponentially, then let me show you how to scale your presence.
4. Would you enjoy your business more if you were able to shorten the sales cycle, while increasing your average sale revenue? I will teach you how to proactively eliminate your most common objections, position yourself as the higher-value choice in a competitive market and the specific (emotional/psychological) questions to uncover and discover your client’s buying motivations.

If all of those goals make sense to you personally, I’m confident you won’t regret attending, and you’ll be very proud of yourself for taking a calculated chance and investing in your success!

“Jonathan is one of the good guys in the automotive vendor space. Not just an industry expert that Dealers trust, but also a friend to those of us who serve the auto industry. He’s helped train and coach our teams to better serve and support our growing Dealer-client base. His advice and approach is spot on, from a place of integrity, and comes from a person that lives what he preaches in his personal and professional life. We would all be better as an industry if we learned how to sell and serve the way Jonathan teaches and operates. If you can get him in front of your team, DO IT. You won’t regret it and your team’s lives will be forever changed!”

– Tim Cox, VP of Sales & Co-owner at CarNow

Abundance-minded business people know that there is always more than enough for us all to thrive. Come, learn, share and network with other vendor-partners who are committed to elevating our industry and supporting our clients at the highest levels!

1.5 day event at a glance | September 3rd & 4th

Day 1: 2pm – 6pm, Sessions

• • • 7-9:30pm, VIP Private Dinner with attendees & Speaker (limited to first 20 tickets)

Day 2: 8am – 3pm, Sessions

• • • 8-11:30am, General Sessions
    • 11:30-1pm VIP “Hot-seat” Q&A with catered Lunch (limited to first 20 tickets)
    • 1-3pm, General Sessions
    • Event ends at 3pm

“My income has more than tripled over the course of the last 5 year period under Jonathan’s counsel. Now, I routinely get clients from referrals who pay me in advance to get me on their calendar. My single largest check to date of $88K, something I could never have dreamed of before! My business ran well for the 15+ years before I met him. I thought it even was going great. Until I learned what was possible from Jonathan. Now, I have GROWN exponentially. Since I started working with Jonathan as a business consultant for my company, I enroll Dealers much quicker, more profitably, and with ease! He understands the Dealer’s psychology and how to create offers and package your program in such a way that Dealers understand the value and want to do business with you. I’m great at what I do, and Jonathan has helped me help Dealers see that value AND be willing to pay for the value I bring!”

– John Fairchild, Fairchild Solutions

Where: Pinnacle Training Center (270 Scientific Dr. Norcross, GA – 35 minutes north of ATL airport)

Who: Vendors who want to become better partners, more valued resources and elevate their marketplace authority!

What: We will solve these 5 harsh realities that hold an average vendor back from creating raving fan clients:

• The vast majority of vendors does not have an indoctrination funnel to develop prospects into advocates.
• The average business operator/owner has employees they don’t understand or know how to motivate or coach.
• The typical vendor in the industry is selling transactionally and through product features and benefits; NOT through relationships and solutions.
• The average vendor doesn’t know how to ask for referrals, get valuable introductions, or scale their business!
• The typical vendor wants to be seen as an expert authority in their niche but doesn’t know how to position themselves as such.

“Jonathan’s advice & consulting has just helped me close my largest Dealership account! Prior to working with him, I had never gotten a single (one-time) payment of over $100,000 from a Dealer. In 8 years of business he helped me create my first offer in order to close my first annual (one-year prepaid program) in advance before! His advice is practical and real-world and he lives it out daily in how he has grown his business. Well worth the investment for any vendor to learn from him how to become a valued partner to your Dealer-clients.”

– Velko Tuhchiev, Velko Training Academy

Learn how to become a more effective PARTNER:

Position yourself and your company as the unique and better choice

Ask effective questions to uncover and discover their pain points and opportunities for growth

Respond to common questions and objections effectively and profitably

Target your ideal and perfect prospects that become your allies and advocates

Network and connect at events to produce a strong ROI from each opportunity

Elevate your status by becoming the expert-authority through speaking engagements

Referrals, referrals, referrals: How to ask for and get more than ever before

“Jonathan Dawson has been a game-changer for our company. His communication and relationship-building tactics have become a cornerstone of our growth strategy. Our team is so inspired by his wisdom that many of his quotes and processes are proudly displayed on their laptops and monitors. Jonathan’s insights are not just advice—they’re a blueprint for success.”

– Jonathan Thompson, Founder & CEO AMG

Jonathan Dawson has invested over 2 decades serving the automotive community. He has had the unique privilege and honor of working with and visiting over 3,000 dealerships in 7 countries and on 3 continents. Through Sellchology, Jonathan has personally worked with Dealerships that are #1 in their state, region, and even in the country. He is the co-founder of the Pinnacle Society, he works directly with Ali Reda & Frank Crinite, two of the top salespeople in the world. He is know as an industry expert in the psychology of sales, marketing and leadership:

• 23-time speaker at NADA (soon to be 24-time! see you all in New Orleans)
• Keynote speaker at NIADA, RVDA, ADCO, Industry Events & State Associations
• Speaker for Digital Dealer Conference & Driving Sales Executive Summits & multi-time 20-Group speaker
• Forbes Executive Coaches Council contributor
• Host of his own show on CBT News Network
• Best selling author of Race to the Finish-line

Register NOW for VIP & early-bird pricing:

$1795 if booked BEFORE 8/31

$1995 after 8/31!