Sellchology 
Top-performers Pinnacle Summit & Mastermind – Learn from Top-Performing Sales Professionals!
Just announced – Managers can attend now too!
You can not unsee what you will see at the Pinnacle Summit – it will change you!
Hosted by: Frank Crinite, Ali Reda & Jonathan Dawson | Founders of the Pinnacle Society
RAISE YOUR STANDARDS.
STOP SETTLING FOR “BETTER THAN AVERAGE” RESULTS BECAUSE YOU ARE COMPARING YOURSELF TO AVERAGE SALESPEOPLE!
Attend this Pinnacle Summit and learn directly from Pinnacle Society salespeople like these:
- Salesman who went from selling 20-25 units per month, while working 5-6 days a week, to working 4 days a week and selling 40+ units a month – and did it in a town of 2,024 people.
- Former pool cleaner, who had NEVER sold anything before, and self-generated his sales to 64 units in a month, without taking ANY Dealership leads, UPS, or in-bound calls – EVER!
- Saleswoman who (in less than 4 years in the business) grew her business to a record of 56 units in a month, in a town of 8,792 people.
- Former Wendy’s manager, who built a compelling brand, and turned his former annual salary INTO his monthly income, selling cars!
- Salesman who grew his business to selling over 30 units a month, while working ONLY 3 days a week – AVERAGING a HATTRICK a day EVERY DAY he worked!
- Former sales manager, who started selling cars again, and with ZERO database, smashed the previous store record of 22, and hit 44 units in less than 10 months.
- #1, and #2 top automotive salespeople in the world, who both individually generated a W2 income of over $1,000,000 selling cars in 2023!
Join this event to be part of the largest community of top-performers in the automotive industry! Only in an environment like this can you share your struggles, celebrate your successes and be challenged to become the best version of yourself.
IMPORTANT: This event is limited to a MAXIMUM of NO MORE THAN 3 salespeople from any Dealership location.
🛑 A Manager may come to this event as long as they are accompanied by a salesperson from their store!
The event at a glance – Limited to 75 total attendees! Register now so you do not miss out and regret it.
What:
- 1.5 Days, in-person training and mastermind (PLUS VIP events for Pinnacle Society Members)
When:
- November 9 – (invite only Saturday & Sunday VIP ONLY events)
- Saturday 5pm – 9pm (VIP ONLY)
- Sunday 9am – 12pm (VIP ONLY)
- November 10 & 11, 2024 (Sunday & Monday – General Sessions)
- Sunday: 1pm – 9pm
- Monday: 9am – 3pm
Who:
- Sales professionals who want to self-generate MORE of their business
- Sales professionals wanting to work smarter NOT harder
- Sales professionals that are BUILDING a relational-selling based business
Where:
- Pinnacle Training Center (just 35 minutes north of the Atlanta airport) – 270 Scientific Rd. NW, Suite 16, Norcross, GA, 30092
Why:
- Success leaves clues – Anyone who has accomplished something consistently did so using a system or a process to get continuous results. And that system can be learned.
- Fundamentals and principles don’t care how long you’ve sold for. Like a recipe or a math formula, it doesn’t matter who follows the steps, the results are predictable – IF the steps are followed!
- Everyone who has gone before you is either a warning OR an example! There is a hard way (school of hard knocks) and a smart way (learn from others’ mistakes) to do anything!
We believe in a unique and customized solution for every individual member and attendee of our events. Every single dealership and their sales professionals are unique, and bring their own histories and personalities to the table. One-size-fits-all approaches will never help you grow your business and allow you to reach your full Pinnacle Potential.
We will deliver custom plans and solutions tailored to you – your market, your dealership, and your one-of-a-kind challenges. We at Pinnacle are on a mission to create a community of compassionate professionals. We all learn from, share with, and inspire each other towards reaching the PINNACLE in all areas of our lives.
Our events and masterminds are exclusive, unique, and life-changing experiences that are designed to unlock your potential and empower you to create a relational business based on raving reviews and advocates! Be prepared to forge lasting relationships with each other as you learn to do the same with your clients.
Let’s do this together.
Investment (Pinnacle Training Center credits &/or other coupons are not eligible for this event):
- Managers Admission – Must attend with a qualified salesperson
- $995 / Sales Manager
- $0 / GM or Dealer
- General Admission
- 1,295 / person (pre-launch pricing – before Oct 19th)
- $1,495 / person (Oct 20th – Nov 1st)
- $1,695 / person (Standard pricing – from Nov 1st to 8th)
- Current Pinnacle Society Members ( click here to see if you qualify for Pinnacle Society )
- $995 / person (Early-bird pricing – before Oct 19th)
- $1,295 / person (Standard pricing – from Oct 20th to Nov 8th)
Meet the Pinnacle Society Founders
Meet Ali Reda, car salesman at Les Stanford Chevrolet Cadillac
- With over 20 years of experience, Ali has become one of the top automotive salespeople in the history of car sales.
- With a personal best of 1,582 retail units, he set a new standard that others thought to be unreachable.
- His personal monthly best is 209 units sold, and he’s achieved 32 units sold in a single day (twice).
- Ali is a relationship builder and sells cars with compassion and empathy for his clients.
- He’s earned the title of the #1 Salesperson in the automotive industry.
- He has personally generated OVER $1,000,000 in annual (W2) commissions as a salesperson.
Meet Frank Crinite, car salesperson at Piazza Honda
- Frank brings 20 years of experience to his business-building strategies.
- He’s an innovator and market disruptor, with his unique approach to sales and hyper-efficient approach.
- Frank has delivered 152 retail sales in a month and 21 in a day.
- Frank sold over 1,000 cars in a year without an assistant!
- He’s also earned the title of the #1 used car salesperson in the automotive industry.
- He has personally generated OVER $1,000,000 in annual (W2) commissions as a salesperson.
Meet Jonathan Dawson, Founder of Sellchology, and Coach & Trainer to top-performing sales teams!
- Jonathan has thrived for over 20 years in the car sales industry – having been in OVER 3,000 Dealerships, across 7 Countries, and on 3 different Continents.
- He is an internationally recognized dealership consultant, highly sought-after sales trainer, and keynote speaker.
- Jonathan has been fortunate enough to become the friend, coach, and trainer of some of the top salespeople in the entire industry.
- He helps sales professionals and managers have breakthroughs and dominate their marketplace by focusing on the psychology behind the sale.
- Jonathan is also the founder of Sellchology Selling Systems, founder of the Pinnacle Training Center, and co-founder of the Pinnacle Society.
- He is a 22-time NADA speaker, 9-time Digital Dealer speaker, and host of his very own automotive show on CBT News.
Hourly Schedule
Saturday, 9th
- 5pm - 9pm
- VIP Private Event for Pinnacle Society Members
- Members ONLY Private Event
Sunday, 10th
- 9am - 12pm
- VIP Private Event for Pinnacle Society Members
- Members ONLY Private Event
-
Speakers:
Ali Reda, Frank Crinite, Jonathan Dawson
- 1pm - 9pm
- General Sessions
- Pinnacle General Sessions
Monday, 11th
- 9am - 3pm
- General Sessions
- Pinnacle General Sessions
-
Speakers:
Ali Reda, Frank Crinite, Jonathan Dawson
Ali Reda
Co-founder of the Pinnacle Society | #1 Car Salesperson in the world | Speaker | Sales Coach
With just over 20 years of experience, Ali has become one of the top automotive salespeople in the world. With a personal best of 1,582 retail units sold in 2017, he reset what was previously thought to be possible.
His personal monthly best is 209 units sold in a single month, and he's achieved 32 units sold in a single day (twice).
These are retail deals, not fleet, and he is not the internet department. He's a relationship builder and sells cars with compassion and empathy for his clients.
Ali has earned the title of the #1 salesperson in the car business.
Frank Crinite
Co-founder of the Pinnacle Society | #1 Honda Salesperson in the world | Sales trainer | Sales Coach
Frank brings 20 years of experience to his business building strategies. He's an innovator and market disruptor with his unique approach to sales and his hyper efficient sales approach that if we make it the customers 'buying experience" instead of our "selling process" then we not only win over the client, but we also win the sale and win back our time.
Frank has personally delivered 152 retail sales in a month, 21 in a day, and he often works only 4 days a week and does this without assistants. He sold 1,325 units in 2021.
Follow Frank and you'll become one of #FranksFans too!
Jonathan Dawson
Co-founder of the Pinnacle Society | Sellchologist | Consultant | Trainer | Speaker | Coach
Jonathan has thrived for 20 years in the automotive industry and has spent much of that time as an Internationally recognized Dealership consultant, highly sought-after sales trainer, and keynote speaker.
Jonathan has been fortunate enough to become the friend, coach, and trainer to some of the top salespeople in the automotive industry.
He helps sales professionals & managers have breakthroughs and dominate their marketplace by focusing on the psychology behind the sales and is the founder of Sellchology Selling Systems.
Speakers
-
Jonathan DawsonCo-founder of the Pinnacle Society | Sellchologist | Consultant | Trainer | Speaker | Coach
Jonathan has thrived for 20 years in the automotive industry and has spent much of that time as an Internationally recognized Dealership consultant, highly sought-after sales trainer, and keynote speaker.
Jonathan has been fortunate enough to become the friend, coach, and trainer to some of the top salespeople in the automotive industry.
He helps sales professionals & managers have breakthroughs and dominate their marketplace by focusing on the psychology behind the sales and is the founder of Sellchology Selling Systems.
-
Ali RedaCo-founder of the Pinnacle Society | #1 Car Salesperson in the world | Speaker | Sales Coach
With just over 20 years of experience, Ali has become one of the top automotive salespeople in the world. With a personal best of 1,582 retail units sold in 2017, he reset what was previously thought to be possible.
His personal monthly best is 209 units sold in a single month, and he’s achieved 32 units sold in a single day (twice).
These are retail deals, not fleet, and he is not the internet department. He’s a relationship builder and sells cars with compassion and empathy for his clients.
Ali has earned the title of the #1 salesperson in the car business.
-
Frank CriniteCo-founder of the Pinnacle Society | #1 Honda Salesperson in the world | Sales trainer | Sales Coach
Frank brings 20 years of experience to his business building strategies. He’s an innovator and market disruptor with his unique approach to sales and his hyper efficient sales approach that if we make it the customers ‘buying experience” instead of our “selling process” then we not only win over the client, but we also win the sale and win back our time.
Frank has personally delivered 152 retail sales in a month, 21 in a day, and he often works only 4 days a week and does this without assistants. He sold 1,325 units in 2021.
Follow Frank and you’ll become one of #FranksFans too!
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