About Speaker

Often referred to as “The Best Hair in The Industry” Steve's drive comes from educating and motivating other automotive professionals in building the next-gen communication skills they need to succeed with their CRM.

Steve's very passionate to represent effective communication and connection into the automotive world. He really enjoys presenting on topics such as "70% Engagement Strategies", "Personalized Video to Humanize the Customer Experience", "Gifs - Less is More Strategy".

His goal is to help dealerships focus on customer experience thru texting and personalized video.

Steve says, "If we can start talking to the customer on a personal level vs sending templates, the results will increase and the brand of the dealership starts to change in your market."