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Pencilling for Profit – The Art & Science of a Desking a Car Deal & Taking a TO!

By Jonathan DawsonJanuary 2, 2025Leave a comment

How do you WIN the deal while LOSING the race to the bottom?  Can you relate to any of these… “I want to grow volume, but I struggle to hold gross in this post-COVID market. What are others doing to maximize profit and volume? “Taking a TO is something I feel I’m good at, BUT…

Training Champions – Mastermind: Best Practices for Sellchology Training

By Jonathan DawsonJanuary 1, 2025Leave a comment

FREE and Exclusively for any current Sellchology Training Champion When I surveyed a bunch of Sellchology Training Champions on WHY they would want to come to an event like this, here’s what they said: “I want to build a strong team of high producers, but I struggle to find good people. Where are others finding…

NON-stop roleplay! Generating Revenue thru Roleplay – 1.5 Day –

By Jonathan DawsonJanuary 1, 2025Leave a comment

EVENT SOLD OUT (please register sooner)  100% FREE for Sellchology Clients! Practice, Drill, Rehearse – building momentum with every opportunity! Did you know that as many as 98% of salespeople (and managers) confess they spend less than 5 minutes a month practicing & role-playing to strengthen their skills? What do you think happens to a…

F&I – Mastermind: Best Practices from the Best F&I Mgrs.

By Jonathan DawsonAugust 14, 2024Leave a comment

FREE for any current Sellchology client F&I Manager attendee When I surveyed F&I Mgrs. on WHY they would want to come to an event like this, here’s what they said: “More and more of the profit of the dealership is being expected from my department to maintain our competitive pricing.”  “I’m running into more cash…

GSM – Mastermind: Best Practices from the Best GSMs

By Jonathan DawsonAugust 14, 2024Leave a comment

FREE for any current Sellchology client GSM attendee When I surveyed a bunch of GSMs on WHY they would want to come to an event like this, here’s what they said: “I want to build a strong team of high producers, but I struggle to find good people. Where are others finding quality candidates? “I…

Leadership & Management Best Practices Workshop (2-Day Session)

By Jonathan DawsonAugust 14, 2024Leave a comment

Leadership Mastery Workshop – Dec 4th & 5th. “I’m so tired of hiring people who don’t make it or that we should have never hired in the first place! Is there something specific I should do to eliminate this problem?” – “I’ve got people stuck at 10-15 cars a month that SHOULD be selling 20…

2-Day Management Training Event – Developed by Alan Ram

By Jonathan DawsonFebruary 3, 2023Leave a comment

https://youtu.be/trksIg8SLes What Is Management By Fire? Our in-person 2-day training event is a hands-on experience that will completely change your outlook on how to manage your sales team. We’ve distilled the most important aspects of our training into two impactful days so you can go back to the dealership and see immediate results. If you’re…

Road to the Sale – Day 2 – FULL day of roleplay!

By Jonathan DawsonNovember 1, 2022Leave a comment

Practice, Drill, Rehearse – gaining commitment and closing the sale! What is the one area EVERYONE agrees would help them sell more, perform more consistently, and increase their profitability, AND YET most don’t do it? Answer: Roleplay! The event at a glance What: Full day, in-person training class covering the last steps of the Road…

Generating Revenue thru Roleplay – 1.5 Day – NON-stop roleplay!

By Jonathan DawsonNovember 1, 2022Leave a comment

Practice, Drill, Rehearse – building momentum with every opportunity! Did you know that as many as 98% of salespeople (and managers) confess they spend less than 5 minutes a month practicing & role-playing to strengthen their skills? What do you think happens to a salesperson who learns the true benefits of practicing, drilling, and rehearsing…

Sellchology Leadership & Management Best Practices Workshop (2-Day Session)

By Jonathan DawsonFebruary 18, 2022Leave a comment

Sellchology Leadership Mastery Workshop – June 8th & 9th. “I’m so tired of hiring people who don’t make it or that we should have never hired in the first place! Is there something specific I should do to eliminate this problem?” – “I’ve got people stuck at 10-15 cars a month that SHOULD be selling…

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