King of Prussia (PA) Sellchology 2-day Event
November 6th &/or 7th – attend either or both sessions!
Location: Sheraton Valley Forge 480 N Gulph Rd, King of Prussia, PA 19406
Special Guest:
Frank Crinite – one of the top-producing salespeople in the history of the automotive industry! Come and meet Frank and learn how he regularly sells OVER 100 cars a month and is on pace to deliver close to 1,300 cars this year!
Frank brings over 20 years of experience to his business building strategies. He’s an innovator and market disruptor with his unique approach to sales and his hyper efficient sales approach that if we make it the customers ‘buying experience” instead of our “selling process” then we not only win over the client, but we also win the sale and win back our time.
Frank has personally delivered 152 retail sales in a month, 21 in a day (twice), and he often works only 4 days a week. He has sold over 1,000 cars in a year without an assistant. Follow Frank and you’ll become one of #FranksFans too!
2-day agenda will look like this:
Monday, Nov 6th
1pm – 5pm | Sellchology Fundamentals of Sales Success
- Rapport-building
- Objection-handling
- Branding-Prospecting
5pm – 6pm | Sellchology of Phone Skills
- In-bound calls
- Appointment-setting
- Follow-up
Tuesday, Nov 7th
8am – 12pm | Sellchology Sales Mastery
- Psychology of influence
- Value-building
- Psychology of Closing
12pm – 1pm Sellchology of E-Lead Mastery
- In-bound Email responses
- Appointment-confirmations
- Objection-handling
Why learn psychology?
- Principles work with every personality. A person who understands the core principles is more adaptable and more prepared for any situation – able to influence more people.
- Fundamentals and principles don’t care how long you’ve sold for. Like a recipe or a math formula, it doesn’t matter who follows the steps, the results are predictable – IF the steps are followed!
- Practicing on customers is EXPENSIVE! There is a hard way (school of hard knocks) and a smart way (learn from others’ mistakes) to do anything!
Workshop is taught by Jonathan Dawson, the founder of Sellchology, the co-Founder of the Pinnacle Society & the Pinnacle Training Center. Jonathan has had the unique privilege and honor of working with and visiting over 3,000 dealerships in 7 countries and on 3 continents. He has personally coached and trained salespeople to become #1 in their stores, states, regions, and even in the country. As the co-founder of the Pinnacle Society, he works directly with Ali Reda & Frank Crinite, two of the top salespeople in the world. Jonathan has coached 40 year sales veterans to double their income and helped countless new salespeople get to 6 figures in their first year. He is an industry insider and expert in the psychology of sales & marketing. He is a top-rated 22–time speaker at NADA, general session speaker at NIADA & RVDA, 9-time presenter at Digital Dealer Conference & Driving Sales Executive Summits, regular presenter at 20-Groups, published Forbes Executive Coaches Council contributor, and the host of his own show on CBT (Car Biz Today) News Network.
Hourly Schedule
Monday, 6th
- 1pm - 5pm
- Sellchology Sales Sessions
- Fundamentals of Sales Success
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Speakers:
Jonathan Dawson
- 5pm - 6pm
- Sellchology of Phone Skills
- In-bound & Out-bound Calls
-
Speakers:
Jonathan Dawson
Tuesday, 7th
- 8am - 12pm
- Sellchology of Sales
- Sales Mastery
-
Speakers:
Jonathan Dawson
- 12pm - 1pm
- Sellchology of E-Leads
- Mastering Lead-Handling
-
Speakers:
Jonathan Dawson
Speakers
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Jonathan DawsonCo-founder of the Pinnacle Society | Sellchologist | Consultant | Trainer | Speaker | Coach
Jonathan has thrived for 20 years in the automotive industry and has spent much of that time as an Internationally recognized Dealership consultant, highly sought-after sales trainer, and keynote speaker.
Jonathan has been fortunate enough to become the friend, coach, and trainer to some of the top salespeople in the automotive industry.
He helps sales professionals & managers have breakthroughs and dominate their marketplace by focusing on the psychology behind the sales and is the founder of Sellchology Selling Systems.
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Frank CriniteCo-founder of the Pinnacle Society | #1 Honda Salesperson in the world | Sales trainer | Sales CoachFrank brings 20 years of experience to his business building strategies. He’s an innovator and market disruptor with his unique approach to sales and his hyper efficient sales approach that if we make it the customers ‘buying experience” instead of our “selling process” then we not only win over the client, but we also win the sale and win back our time.
Frank has personally delivered 152 retail sales in a month, 21 in a day, and he often works only 4 days a week and does this without assistants. He sold 1,325 units in 2021.
Follow Frank and you’ll become one of #FranksFans too!